Naspen · Creator, influencer & social media agency
Attention belongs to those who don’t chase it.
The idea, in one picture
Everyone rushing past is chasing attention.
She’s the one you noticed.
The math
Attention is rented.
Reputation compounds.
Chase a spike and you pay for it again next week. Build a reputation and it keeps paying you back. We only work on the second curve.
Work
What we make.
Four ways we work. One standard: if it wouldn’t stop us mid-scroll, it doesn’t ship.

Brand campaigns
One cultural idea, run as a single thread from strategy to the final report.

Creator collaborations
Long partnerships that feel chosen, not booked.

Productions
Made in our own studio, from treatment to final cut.

Social media
Your brand’s own channels, planned, made and run by the same team.
Who it’s for
For brands
Attention worth keeping.
- Creators your audience already trusts, cast for fit, not follower count.
- Made in our own studio, with no handoffs between the pitch and the shoot.
- One team for your campaigns, your creators and your channels.
- Reporting you can read in five minutes.
For creators
A career that outlasts the algorithm.
- Deals that fit, and the ones we turn down for you.
- Your voice stays yours. Briefs give direction, never scripts.
- Our studio, when your ideas outgrow your room.
- A small roster, so nobody is a line item.
Proof
We’ve made work for
- SR Portables
- Whirlpool
We’re small on purpose, so the people who pitch you are the people who make it. About the studio
What does Naspen do?
Naspen is an independent creator, influencer and social media agency. For brands, we plan and run creator and influencer campaigns and look after their social media, from strategy to posting to reporting. For creators, we manage brand deals and long-term careers. The work is made in our own studio.
Who is Naspen for?
Brands that care how they’re remembered, not just how many people saw them, and creators building a career that outlasts the algorithm.
How is Naspen different from other creator marketing agencies?
We cast for fit, not follower count. We make the work in our own studio instead of outsourcing it. And one team stays with you from the brief to the report.
Who has Naspen worked with?
SR Portables and Whirlpool. We’re small on purpose, so the people who pitch you are the people who make it.
How do I start a project with Naspen?
Email hello@naspenhq.com or use the contact form. Every enquiry is read and answered personally, usually within a couple of working days.
Journal
How we think.
Attention belongs to those who don’t chase it.
Everyone is optimising for the algorithm. The brands that last are doing something quieter, and much harder.
Read →How to brief a creator without flattening what makes them good.
A good brief gives direction, not dialogue. What to put in, and what to leave out.
Read →The internet forgets campaigns. It remembers moments.
Nobody can name a campaign from three years ago. They can describe a moment in detail.
Read →Let’s make something
that lasts.
Start a project
hello@naspenhq.com · Every enquiry is read and answered personally.